With its clever use of a forensics artist to show women that they are more beautiful than they think, Dove's new campaign 'Real Beauty Sketches' is taking the internet by storm. Created by Ogilvy in Brazil, this campaign idealizes Dove's incredible ability to own self-esteem. With almost 22 million views on YouTube, the video has made a lot of people question whether they view themselves less accurately than strangers. Ads like these are a refreshing departure from the many female-targeted ads that try shame women to purchase.
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