Controversy in advertising is not a new tactic in the industry, and if the controversy is intentional, the purpose is to be hard-hitting and get a point across in a harsh and direct manner. Below you will see some of the most 'popular' controversial ads from the past few years. Some of them are explicitly sexual, others are shock because of certain religious views and others are just plain weird. You will find that some of these ads are controversial because of association with the brand they are advertising.
I think it is valuable to realize that these ads are created with great strategy and decisive intent. They are not 'badly made'.
The ads below are just a few of the many that sparked huge controversy around the world. But it not uncommon for us to be somewhat shocked by what we are exposed to. These are controversial for a variety of reasons.
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